At 3reate, we have real conversations with creatives who aren’t afraid to be open and honest about their experiences. We are trying to break down barriers to cross disciplinary innovation, focusing on actionable outcomes; and how people go about doing.
We bring you weekly checkins and selected conversations roughly fortnightly; from folks across art, science, and technology. They’re folks you may not have heard of— because they’re too busy doing. 3reate will spark your curiosity as we seek to grow creativity to inspire novel innovation.

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- Andrew and Nathan dive into the concept of "Brain Rot" and whether short-form content is destroying our ability to focus. They discuss the difference between consuming information and gaining true wisdom, warning against the illusion of competence. Later, the conversation pivots to Artificial Intelligence, exploring how "context engineering" with LLMs can actually train us to […]
- Andrew and Nathan return for a pre-holiday special to clear the queue of listener questions left over from their recent livestream. They dive deep into the intersection of creativity and logic, debating whether AI art can ever possess a soul and discussing how scientific thinkers are often misunderstood by the public. Andrew and Nathan sit […]
- Watch us on YouTube: https://www.youtube.com/watch?v=fbk0gjU22x4 Listen to Michelle's last audio only 3reate podcast: https://3reate.com/podcast/e006-alcohol-free-group-travel-for-women-making-life-intentionally-meaningful-and-embracing-discomfort-with-michelle-plante/ Andrew welcomes Michelle back to the show for a candid conversation that bridges the gap between personal growth and technological philosophy. Michelle updates listeners on her shift away from the travel industry and how she discovered a new passion for improv […]
- Watch on YouTube: https://www.youtube.com/watch?v=n0rnCfVSyvg Listen to our last audio episode Has AI Killed SEO?: https://3reate.com/podcast/has-ai-killed-seo-with-annie-deihl-and-robyn-white-ep-38-3reate/ Annie and Robyn join Andrew to share essential strategies for retailers navigating the AI revolution this holiday season. From benchmarking your brand’s visibility using five specific prompts to optimizing your homepage speed and FAQs for AI crawlers, this episode covers […]
- Watch Does AI Benefit Humanity – AI on Trial recording from our live YouTube broadcast: https://www.youtube.com/live/c-9jt4OVH0Q Join Andrew and Nathan for a special interactive debate where a coin toss determines their stances on Artificial Intelligence. Nathan takes the "Con" side, arguing that the AI boom represents a dangerous misallocation of global resources (water, energy, and […]
- Watch us on YouTube: https://www.youtube.com/watch?v=CuPIxJjKOY8 Andrew and Nathan are back to discuss how they actually use AI for practical work, specifically for software development and coding. Nathan kicks things off by explaining his preference for CLI (Command Line Interface) based agents, like Claude Code. He details his evolution from treating AI like a "junior software […]
- Watch us on YouTube: https://www.youtube.com/watch?v=JexgL_vxyYU How do you actually use AI in creative work? We move beyond the hype to discuss how they use AI as a thought partner, a learning tool, and a collaborative aid. They share specific, practical use cases for coding, self-directed learning, and even language tutoring. Learn why AI won't take […]
- Watch us on YouTube: https://www.youtube.com/watch?v=AqkA9sKH_Y0 "Deploying capital" sounds simple, but in most tech companies, it's a bureaucratic nightmare. Why do teams spend entire quarters planning for the next quarter, only to argue over meaningless, subjective metrics? In this episode, we explore the massive gap between executive vision and employee execution. A great vision is useless […]
- Watch us on YouTube: https://www.youtube.com/watch?v=gxk3mmapp6g A report on podcast ad effectiveness sparks a debate about the medium's evolution from niche "edutainment" to mainstream, ad-driven entertainment. The hosts argue that "algorithmification" has broken our ability to discover new things, using the wild theories surrounding a real interstellar comet as a case study in lost curiosity. Support […]
- Check out our YouTube getting ready for Holiday AI: https://www.youtube.com/watch?v=n0rnCfVSyvg Listen to their most recent update: https://3reate.com/podcast/ai-powered-holiday-retail-black-friday-ready-3reate/ Has AI Killed SEO? WTF is GEO and AEO?! Annie Deihl and Robyn White join the podcast to discuss the evolution from traditional SEO to SEO for AI- GEO (Generative Engine Optimization) or AEO (Answer Engine Optimization), explaining […]
- Watch us on YouTube: https://www.youtube.com/watch?v=gqHiABJNPrA We discuss their recent journey of trying to grow 3reate podcast on YouTube, exploring the difficult balance between genuine creativity and manufacturing content for the algorithm. We share practical lessons from our experiments and give blunt advice to aspiring creators and entrepreneurs. Support the pod: https://3reate.com, https://ko-fi.com/3reate or https://patreon.com/3reate Chapters: […]
- Watch us on YouTube: https://www.youtube.com/watch?v=KsVRs8xkzFo What happens when an AI gets dangerously good at faking reality? This week, we're tackling OpenAI's Sora 2 and its strange new social media features. We'll show you some of the wild, copyright-infringing videos it creates while refusing simple requests and discuss the massive ethical problems of releasing this "unnecessary […]
- In this episode, Austin, co-founder of the sales platform Topsail, shares his startup journey. He explains how his team pivoted multiple times after realizing their customer acquisition costs were too high, eventually finding success by simplifying their product to a single button that boosts sales productivity. The conversation also dives into startup cosplay—the act of […]
- Watch us on YouTube: https://youtu.be/JixwTWFsn6A We discuss the rise of AI-generated virtual actors like Tilly Norwood and the broader implications for entertainment and reality itself. As deepfake technology becomes indistinguishable from real life, we explore how society must adapt, the urgent need for algorithmic choice, and why being intentional with our technology use is more […]
- Watch on YouTube https://www.youtube.com/watch?v=ei3NHY8hWQE ! Have you ever paid for an app, only for it to betray you with ads and unwanted features later on? It’s a frustrating reality of the digital world, and it highlights a harsh truth: you don't actually own your software, you only rent it. This week, we use the recent […]
- We're now on YouTube https://youtu.be/kXYZf9bq4Fs ! In our first-ever video episode, we explore the myth of the 8-hour workday and the secrets to true productivity. We then pull back the curtain on social media, exposing how algorithms can feel like a Ponzi scheme for creators. Finally, we tackle the modern loneliness epidemic, discussing the dangers […]
- Dr. James Lloyd, Research Fellow at the University of Western Australia and the ARC Centre of Excellence in Plants for Space discusses his journey from rural England to the forefront of synthetic biology. He explains his innovative work on "gene circuits," a technology that offers more flexible and precise control over plant genetics than traditional […]
- With an abrupt start after Part 1, do you ever feel like your brain is short-circuiting from the constant digital noise? It’s not just you. This episode unpacks the anxiety of our hyper-connected world, revealing how social media was just the warm-up act for a much bigger challenge: Artificial Intelligence. We explore how technology is […]
- In this episode, Andrew and Nathan explore how modern life, saturated with endless communication channels and choices, is leading to a breakdown in basic interactions. Starting with a personal story about team dysfunction in a government accelerator program, they use the "cereal aisle" analogy to explain how having too many options makes everything more complicated. […]
- In this episode, Andrew and Nathan dive into the art of getting things done, both individually and as a team. They start with a simple but powerful philosophy for personal productivity: break down every goal into small, single-day tasks. This approach prevents overwhelm and the "scope creep" that plagues so many projects. They expand this […]